# Onchain Music featuring THE JACKSON FIVE

- Speakers: [Jesse Pollak](https://streameth.org/speakers/jesse-pollak), [Michel Dahlberg Traore](https://streameth.org/speakers/michel-dahlberg-traore), [Oscar Moerke](https://streameth.org/speakers/oscar-moerke)
- Event: [Base House](https://streameth.org/base/base_house), Miami
- Channel: [Base](https://streameth.org/base)
- Date: 2023-12-08
- Duration: 37:26
- Topics: cryptocurrency, music, blockchain, technology, innovation
- Watch: https://streameth.org/watch/65b8f60ba5b2d09b88ec0c7a
- Download: https://vod-cdn.lp-playback.studio/raw/jxf4iblf6wlsyor6526t4tcmtmqa/catalyst-vod-com/hls/c9b79x695vtsbyqh/1080p0.mp4

## Description

Fireside chat with Jesse focusing on the origins of the projects, the benefits for the music industry, why building onchain, "digital vinyls" and drops. The video features a conversation with Jesse, the creator of Bass, and Michelle and Oscar from Another Block. They discuss their journey in the music industry and how they aim to make people owners of music by allowing them to own music rights and receive dividends. Another Block, based in Stockholm with 16 team members, focuses on leveraging blockchain technology to create transparency and digital ownership in music.

They have launched digital collectibles or "digital vinyls," including an exclusive Jackson 5 drop. The discussion also touches on the challenges and complexities of dealing with music rights, royalties, and the legal framework surrounding them. They talk about their experiences working with artists and producers to bring their music onto the blockchain platform.

The video delves into the story behind the Jackson 5's first ever recording found in archives and remastered for release as a digital vinyl. They highlight their strategy of starting with well-known artists to attract a wider audience before opening up to emerging artists. The conversation also addresses the regulatory environment for crypto in Europe versus the United States.

Overall, Another Block aims to innovate within legal frameworks to benefit both artists and fans by creating new ways for them to connect and share in music's success through blockchain technology.

## About the speakers

### Jesse Pollak

Jesse Pollak is Creator of Base. Prior to Base, Jesse led all of Coinbase’s consumer-facing engineering from early 2017 to middle 2021, including building Coinbase, Coinbase Pro, and Coinbase Wallet. Jesse joined Coinbase through the acquisition of Clef, a company he founded and ran for five years that built passwordless identity solutions for crypto companies.

### Michel Dahlberg Traore

CEO and Co-Founder of anotherblock, a Stockholm-based music tech platform launched in August 2022 with the aim of empowering the emotional and financial connection between creators and consumers. anotherblock provides a seamless and user-friendly platform for buying music rights and unique music collectibles.

### Oscar Moerke

Head of Product and Founding Team Member at anotherblock, a Stockholm-based music tech platform launched in August 2022 with the aim of empowering the emotional and financial connection between creators and consumers. anotherblock provides a seamless and user-friendly platform for buying music rights and unique music collectibles.