# Scaling Web3 Technology with Authentic DevRel & Collaborative Dev Innovation

- Channel: [ETHTokyo](https://streameth.org/ethtokyo)
- Date: 2024-09-18
- Duration: 26:53
- Topics: cryptocurrency, developers, blockchain, web3, innovation
- Watch: https://streameth.org/watch/66ea93485378de9b4a4944f1

## Description

Exploring the transformative impact of Snaps permissionless innovation in the Wallet ecosystem. Discover how authentic relationships and collaborative innovation are reshaping wallet technology in Web3. The video features a speaker named Francesco from the DevRel team at MetaMask discussing developer tooling with a focus on Snaps and permissionless innovation. He talks about the importance of Snaps for extending the functionality of MetaMask, allowing developers to integrate features like interoperability, transaction insights, privacy, and on-chain notifications. Francesco highlights that Snaps can support various blockchains and assets that are not natively supported by MetaMask. He also mentions the recent update to Flask V12 and notes that over 50 Snaps have been approved for use by the community.

Francesco emphasizes permissionless innovation as crucial for community growth and details how developer relations (DevRel) play a role in supporting developers through educational content, tutorials, feedback loops, and fostering a safe space for discussion. He introduces the concept of a hierarchy of builder needs, akin to Maslow's hierarchy of needs, explaining how it applies to developers' requirements.

Additionally, Francesco discusses the importance of understanding different levels of developer expertise when creating documentation and tutorials. He advises against product-specific conversion tactics in favor of value-driven onboarding that prioritizes educational content. The video also includes mention of an event called Builder Nights focused on deep technical topics.

Lastly, Francesco provides frameworks for engaging with developers at different stages in