# My core strength is to create connections between consumers and commerce – Michael Litman

- Channel: [European Blockchain Convention](https://streameth.org/european-blockchain-convention)
- Date: 2023-10-09
- Duration: 03:58
- Topics: European Blockchain Convention, ebcTALKS, Blockchain, DLT, Self Sovereign Identity, crypto, decentralised, finance, NFT, NFTs, metaverse, cryptocurrency, non fungible tokens, what is blockchain, blockchain technology, blockchain tutorial, ssi, digital assets, EBC22, crypto assets, web3, web3 explained, web3 tutorial, defi, token, ICO, digital wallets, DAOs, DAO
- Watch: https://streameth.org/watch/yt-66rS-a7XXo0
- YouTube: https://www.youtube.com/watch?v=66rS-a7XXo0

## Description

Backstage at the 8th European Blockchain Convention, Michael Litman, Senior Director in Web3 and NFTs at Media Monks, sat down and had an interview with us! 

Media Monks is an integrated content, data, media, and technology agency with over 9000 employees around the world. 

Michael defines himself as a Collector, connector & explorer. He’s all about the intersection between Creativity, Community, Culture & Commerce.

We talked about making connections at the EBC and how brands need to create meaningful connections with consumers. 

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