# Brian Flynn I Rabbithole Quests and The Future of Work | Pragma Waterloo

- Channel: [ETHGlobal](https://streameth.org/ethglobal)
- Date: 2023-10-09
- Duration: 18:43
- Topics: RabbitHole, RabbitHole Quests, Brian Flynn, Pragma Waterloo, future of work, on-chain actions, earn crypto, L2 scaling, OP token, token rewards, crypto onboarding, quest protocol, decentralized work, tokenbound accounts, smart contracts, zk proofs, crypto jobs, crypto UX, Web3 onboarding, quest-based engagement, digital scavenger hunt, smart contract demo, Web3 careers, crypto incentives, on-chain coordination, protocol growth, DAO contributions, wallet-based identity
- Watch: https://streameth.org/watch/yt-9mxX5pGAyIM
- YouTube: https://www.youtube.com/watch?v=9mxX5pGAyIM

## Description

Join Brian Flynn, founder of Boost (formerly RabbitHole), for a dynamic talk and live demo at Pragma Waterloo showcasing RabbitHole Quests—a novel way to earn tokens through on-chain actions. Learn how RabbitHole is redefining onboarding in crypto by combining digital scavenger hunts, token incentives, and quest-based engagement.

This talk explores how RabbitHole Quests create new pathways for earning, participation, and building on-chain reputation, pointing to a decentralized future of work, powered by token-bound accounts, zk proofs, and smart contract automation. Discover how RabbitHole empowers protocols, creators, and communities to incentivize usage, drive adoption, and coordinate social action across L2s.

00:00 Intro to RabbitHole Quests at Pragma Waterloo
01:14 Brian Flynn on early crypto and Dapper Labs
01:41 What RabbitHole does and why quests matter
02:47 Live demo: Deploying a RabbitHole Quest
03:50 2000 OP tokens deployed for Uniswap Quest
04:44 Quest goes live – race to earn OP tokens
05:13 How the smart contract distributes rewards
05:44 Quest inbox, targeting based on on-chain activity
06:43 131,000+ monthly users completing quests
07:24 Site crashes due to high user demand
08:02 The origin story of RabbitHole in 2020
09:03 From memes to usage – solving real engagement
09:58 Incentivizing usage with quest-based rewards
10:39 Why everything is on-chain by design
11:43 Quests as crypto-native social coordination tools
12:16 Real-time product feedback through on-chain actions
12:44 Verifying quest completions at scale
13:43 zk proofs and privacy in on-chain verification
14:38 Quests as targeted engagement + crypto advertising
15:12 Unexpected use cases like music NFT quests
16:07 Empowering creators and communities with quests
16:35 RabbitHole and the future of work in Web3
17:08 On-chain resumes, work, and community contribution
17:37 NPCs and token-bound accounts in work models
18:04 Global onboarding via quests and L2 scalability
18:34 Closing thoughts from Brian Flynn

_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _  

🇨🇦 *Pragma Waterloo*
The now third edition of Pragma kicked off with a curated series of high-quality talks that sparked thought and discussion among attendees as they were storming into the Auditorium of the CIGI Building.  Pragma Waterloo 2023 was an opportunity discuss the future of web3 and reflect on the past. Watch the full Pragma Waterloo 2023 playlist here: https://youtube.com/playlist?list=PLXzKMXK2aHh7i8oFx5vCB9qTdadQqAjF0&si=NS2W71SteTbEs4T8

ETHGlobal's Pragma series takes place in cities around the world, and is designed to be a different kind of event. Pragma is a one-stage conference with founders-only on stage, bringing together a small group of curated attendees and speakers to discuss the future of web3 and reflect on the past. 

_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _  

✅ *Follow Brian Flynn*
X: https://x.com/Flynnjamm

✅ *Follow Boost*
X: https://x.com/boost_xyz

✅ *Follow the Kartik Talwar*
X: https://x.com/therealkartik
Warpcast: https://warpcast.com/kartik

✅ *Follow ETHGlobal*
X: https://x.com/ETHGlobal​
Warpcast: https://warpcast.com/ethglobal
Website: https://ethglobal.com
YouTube: https://www.youtube.com/c/ETHGlobal 

_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _  

_Are you interested in Ethereum development and entrepreneurship?_
👉 Sign up for the next ETHGlobal event: https://ethglobal.com/events
🎁 Get exclusive access and perks with ETHGlobal Plus! https://ethglobal.com/plus
📣 Want us to throw an event in your city? Tell us where! https://ethglobal.com/city

_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _