# Business Side of a Web3 Project – Alireza Mohammadi | DeCaffeth

- Channel: [Decaffeth](https://streameth.org/decaffeth)
- Date: 2025-11-09
- Duration: 56:50
- Topics: DeCaffeth, Blockchain, Web3, DeFi, Startup, Crypto, Web3Event, Business, Web3Community, Web3Product
- Watch: https://streameth.org/watch/yt-D2cboXQJaCw
- YouTube: https://www.youtube.com/watch?v=D2cboXQJaCw

## Description

In this talk from DeCaffeth Meetup 10 – Builders Birthday,
Alireza Mohammadi (Web3 Business Developer & Product Manager) dives into the business and behavioral aspects of building in Web3.

🎤 He covers:
- Understanding user behavior in Web3 and DeFi
- Behavioral economics and how it shapes crypto products
- Common mistakes and success stories in Web3 startups
- How to create sustainable business models
- The importance of strategy beyond technology

📍 Recorded at the DeCaffeth one-year anniversary meetup in Tehran — a gathering for developers, founders, and builders in the Persian Web3 ecosystem.

💡 DeCaffeth is a community-driven event series for learning, collaboration, and network-building among blockchain professionals and enthusiasts.

💜 Come for the stories, stay for the community.
🌐 Learn more: https://decaffeth.com