Tokenizing Brands : 3 Key Learnings

Mon, Oct 2, 2023, 12:00 AM

Visit the https://archive.devcon.org/ to gain access to the entire library of Devcon talks with the ease of filtering, playlists, personalized suggestions, decentralized access on IPFS and more. https://archive.devcon.org/archive/watch/6/tokenizing-brands-3-key-learnings/index Tokens are a unique way to generate Brand – Users connections. There is a world in terms of what users can do with tokens, and leading Brands such as La Praire, Hugo Boss are already exploring this world with us. Connections are the key. We have realized that the value of the token comes from connections, together with goods and services. It’s clear for us now that tokens are the integration point for web3 and token technology should be built around this concept. Speaker(s): Weiwu Zhang Skill level: Intermediate Track: UX & Design Keywords: blockchain,tokens,web3 Follow us: https://twitter.com/efdevcon, https://twitter.com/ethereum Learn more about devcon: https://www.devcon.org/ Learn more about ethereum: https://ethereum.org/ Devcon is the Ethereum conference for developers, researchers, thinkers, and makers. Devcon 6 was held in Bogotá, Colombia on Oct 11 - 14, 2022. Devcon is organized and presented by the Ethereum Foundation, with the support of our sponsors. To find out more, please visit https://ethereum.foundation/